How to Quickly Setup Facebook Response Assistant

by Nitin Malik November 15, 2017
Facebook Response Assistant

A Facebook chat bot lets you have conversions with your Facebook fans without you even having to be present.

In simple words, you can automate your business conversations.

Pretty cool, huh?

Also known as messenger bots, a chat bot relies either on artificial intelligence or on a set of predetermined rules to provide custom chat experience.

As a matter of fact, chatbots can allow you to accomplish a variety of things, including:

  • Directing users to your website
  • Letting customers automatically set up an appointment with you
  • Answering FAQs
  • Buying products from your e-commerce site

Creating a Facebook chat bot is pretty easy. You can create a chat bot without any technical skills…for FREE!

I will explain step-by-step process for both methods to set up your own chat bot on Facebook today!

Let’s Learn How to Quickly Setup Facebook Response Assistant:

4 Steps to Setting up Facebook’s Chat Bot Feature

Facebook response assistant is a feature for your Facebook Page to create instant replies when customers message your business.

Have you seen this feature on your Facebook business page yet?

With 51% of Facebook users being more likely to buy the products of brands they follow online, it is important to stay on top of your Facebook page and be quick to respond to messages you receive.

So, without further ado, here’s how to set up a chat bot on your Facebook Page.

Go to your Facebook business page.

Click on the ‘Settings’ button in the top right-hand area.

Setup Facebook Response Assistant

This will open a new window. Look on the list on the left, and click on ‘Messaging;.

Facebook business page.

On the messaging page, scroll down slightly to see the ‘Response Assistant’ section.

Here, you will see four sub-sections that you can choose to fill in:

  1. Send Instant Replies to anyone who messages your Page
  2. Response Time
  3. Stay responsive when you don’t have access to your computer or phone
  4. Show a Messenger Greeting

By default, you will see ‘No’ option activated for all these sub-sections.

Facebook business page.

1. Set up your instant replies

Next, go to Send Instant Replies to anyone who messages your Page and turn the slider to ‘Yes’.

facebook response Assistant

Instant Replies are messages sent automatically as your Page’s first response to new messages.

For example, you can use your Instant Reply message to let customers know that you’ll get back to them soon or to thank them for contacting your Page.

Moreover, this allows you to specify a message you’d like users to receive after sending you a private message through your page.

Every user who comes to your Facebook page will be greeted by a standard welcome message.

The default message is this: “Thanks for messaging us. We try to be as responsive as possible. We’ll get back to you soon.”

As a matter of fact, it can be a decent message to begin with however, I will advise to customize it to make it more personal and specific to your industry niche / brand.

To clarify, this is what people will see right after they click on the Message button.

Facebook Instant Replies

In fact, this text is completely customizable and can be personalized.

To be clear, you can create a message up to 250 characters to send when someone messages your Page.

2. Response Time

By default, first option ‘Response Time’ option will be deactivated.

Facebook Assistant Response Time

To showcase ‘Response time’ on your Facebook page, you must have “responded to 75% of the messages you receive within a day or less.”

Once you meet this condition (75% response rate), Facebook will allow you to turn response time ON or OFF on your Facebook Page.

3. ‘Stay responsive when you can’t get to your computer or phone.’

You can message or schedule a standard message When you turn this option on, it brings up a Message / Schedule option.

By using this tab, you can let customers know that you will respond soon and still keep your responsiveness rating high, despite being away.

Make sure that your message is personalized with your details (name, phone number and website URL) and same goes for receiver’s name too.

You can do this by clicking on the ‘Add Personalization’ button (refer the screenshot below).

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I’d strongly recommend changing this message to something a little less boilerplate!

Besides changing the default text, you can also make some changes by clicking on the Add Personalization link. These changes include:

  • Person’s first name
  • Person’s last name
  • Person’s full name
  • Your website URL

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Don’t forget to click ‘Save’ when you have finished.

And that’s it!

This very simple process lets you briefly connect with your fans, even when you’re not able to be online.

4. Show a messenger greeting

The final step allows you to ensure that your visitors see a welcome message the moment they start chatting with you.

Facebook Response AssistantBy switching on ‘Yes’, you can automatic the greeting message to anyone that opens a conversation with you for the first time.

In simple words, this message will be visible even before you actually start typing your message.

 

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  • Again there are Personalization options. Person’s first name
  • Person’s last name
  • Person’s full name
  • Your website URL

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Remember to click ‘Save‘.

Change Facebook Response Assistant Language

Facebook’s Response assistant doesn’t support multiple languages set up.

However, if you want to go for a different language for responding to your Facebook page visitors, then you can simply change Facebook’s language by selecting one of the languages from the list available through the plus button beside your current language.

Once you’ve changed the language for your Facebook page, your Response Assistant language will also be changed.

 

Facebook Response Assistant LanguageFinal Thoughts

So, you see how easy it is to set up your Facebook chat response by customizing all the areas of the Facebook Response Assistant on your Facebook Page.

It’s obvious that Facebook response assistant is a very valuable tool for Facebook marketers to attend and engage their audience.

Without doubt, you can set up your Facebook Response Assistant within 5 minutes.

What do you think?

Are you using Facebook Response Assistant for Business?

How is this Facebook response assistant feature helping you connect with your prospects / customers?

Please share your thoughts in the comments below or on Facebook and / or Twitter.

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Nitin Malik

Nitin Malik – Director Marketing @ Evercoast Communications – is a digital marketing consultant and Digital Marketing Trainer. Being a full-stack digital marketer and Guest Faculty / Speaker, Nitin works with Fortune 500 companies and start-ups. A digital marketer by the day and a blogger by the night, Nitin is passionate about helping individuals and brands transform their digital presence. He has led 70+ SEO and PPC seminars and webinars.

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